The Selfhelp Home is a not-for-profit organization that was founded in 1950
to serve the residential and health care needs of the Jewish elderly in the
Chicago area. Selfhelp's charter incorporates the needs of the elderly
Jewish population at large. The Home and Organization provide a continuum of
care including attractive studio and one bedroom residential apartments for
independent living; assisted living; intermediate and skilled nursing care.
The home provides on-going cultural activities, educational events and
excellent kosher food in a caring environment.
Integrated Web Solutions was first contacted by Selfhelp Home Vice President
M. Jay Heilbrunn in 2006. "The web site that we had, in general, was fine.
However, we hadn't had the ability to update the site as regularly sa we had
hoped so it had fallen into disuse. Further, we had been having a great deal
of internal discussions of ways we felt we could better serve and meet our
own goals and it was becoming increasingly clear that in order to meet those
new objectives, we needed the web site to be an integral part of that," said
Heilbrunn. "Having worked with IWS in the past, I knew there would be a good
fit in terms of their ability to make good suggestions, work within our
budget and provide the expertise necessary to be a good partner for our
immediate needs at the time as well as our future needs as they arose and
The first actions Integrated Web Solutions performed was to retool the site
navigation. In many cases, there were sections of the site that needed more
prominence and in other cases, some sections needed to be removed entirely.
More importantly, the coding that had been in place with the pre-existing
navigation was proving to be unreliable in many cases on new web browsers
such as Safari and Firefox. IWS also set-up a Calendar of Events that would
live on the homepage which was now the focal point of the site as it
promotes the on-going activities that are key to the Home. Over the past few
years, IWS has provided ongoing maintenance and support services for
Selfhelp Home staff and administrators allowing them to focus on their jobs
without having to learn the detail of web site administration.
"Integrated Web Solutions' now acts as a go-to resource for us," said Marvin
Rubin, Selfhelp Home's Director of Administrative Services. "they answer our
questions, they provide us recommendations and they allow us to focus on our
organization and the messages we deliver without having to be bogged down in
the mechanics of the web site."